Professor Matheus Sales

This project presents the visual identity created for Professor Matheus Sales, a mathematics teacher focused on making learning clear, accessible, and engaging. The brand combines a geometric monogram built from modular shapes with a modern typographic approach, reflecting both the logic of mathematics and a friendly, approachable personality. A vibrant palette of red, navy blue, light pink, and light blue balances energy with trust, while patterns and icons derived from the logo’s forms create a cohesive and versatile visual language. The identity was applied across digital and print materials, including Instagram templates, promotional posts, and a printed pricing guide, ensuring consistency and recognition in every context. The result is a professional yet inviting brand system that positions the professor as both authoritative and relatable, reinforcing his mission to demystify mathematics and inspire confidence in every student.

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